We need to focus on mobile as being a customer acquisition channel. This means that the app needs to be available for devices like Apple iPhone and Android devices that have a screen similar to that of a cell phone.
We’re seeing this all the time in the app world. Apps are being launched for mobile devices that don’t have screens and aren’t optimized for touch interfaces. In its first month, the game, Clash of Clans, came to Android devices but not the iPhone. We’re seeing this happen with so many of the new apps that will be coming to mobile devices in the next few months.
In the new iOS version of Clash of Clans, your goal is to get to the top of the leaderboards. You first need to be the leader. Then, the app will ask you to swipe up from the bottom of the screen to show your name. If you’re the leader, you can win a prize and unlock a bonus level. If you’re not the leader, you’ll loose points and have to start again.
The other thing to remember is that no matter how good your app is, if people use it theyre going to expect to see it on their phone. That means that it needs to be as easy as possible to download and install. Apple is trying to make sure that the apps on their devices are as easy to download and install as possible.
You will notice that almost every major feature in our app is available on mobile devices. That means that your customers will see your app in their phones and tablets. Most importantly, they will feel like theyre using your app, which means they are likely to buy it.
Apple is very clear that the iOS mobile apps are “mobile only.” This means that they will have to make the app so simple and easy to use, that the only people that will be using it are people that have a cell phone and a computer, and no one else.
Apple does say that they can’t make their app as “mobile-only” as some of their competitors – because they want to sell as many as possible and thus have to limit who and how they can sell it to. I don’t think that selling it to users on their phones and tablets is very realistic.
this might be true, but I dont feel like apple is making it as easy and simple as possible. Apple wants a big user base, and they don’t want to be constrained by a mobile app, or even a mobile web version.
Apple wants more people to buy their products on mobile devices than they can sell. Even if that were not true, Apple is doing a pretty good job of limiting how many they can sell to, and the app stores they are working on are designed to limit the number of people they can sell to. I dont think Apple would want to limit their app store on mobile devices to only their apps, and that would be a recipe for frustration.
Apple would like their app store to be a one-stop shop for all their products, but I doubt the iPhone is going to be the only mobile device Apple sells. It would be crazy to restrict their store to just their apps. In the same way, Apple would be crazy not to allow Android or iOS apps on their app store, and that would be a recipe for frustration.